Mediaocean

My experience was short decisive

Comments: In context, while I used it in the company where I worked, it worked very well, we saw results in a very short time with respect to our advertising formulas and it helped a lot to organize the workflow, I recommend it to those who can use it, it is super viable.

Pros:

Some time ago I worked with a digital marketing company that used Mediaocean, the results were positive, I remember that when they hired it there were doubts about whether it would work to move the company forward since it came with some organizational problems, mediaoceans helped our communication to be Much more in line with what we had been wanting to convey, my company was dedicated to online marketing, I really liked its ease of use, its support team well adjusted to the needs, they really take the time for their clients.

Cons:

Having to log in for the different platforms is one of the problems that this platform carries the most, in general, while I used it it was very effective, I will consider incorporating it again once I can.

Fantastic Platform for Running Cross-Channel Ads

Comments: I couldn't be happier with Mediaocean for managing our ads. It's not the only ad platform we use, but it's probably the most hassle-free among them. It's easy to set up and push creatives across different campaigns, it's easy to monitor and integrate performance, and it consistently produces reasonable CPMs and CPVs. All in all, great platform if your business is looking to utilize display and video a lot

Pros:

I love how you can set up and monitor campaigns across several mediums without having to go outside the product. Usually with ads, you have to set up and manage the exact same campaign in a dozen separate ad platforms, but with Mediaocean, we've been able to very easily set up display and video ads across AOL and other channels all from one place

Cons:

I think the search ad functionalities can be expanded a bit more. Search is a big part of our conversion strategy but the targeting and planning features for these are very very limited right now

Dissapointed

Comments: My overall experience was ok. little dissapointed at the end.

Pros:

Mediocean was great before being bought out by Vista. I loved how they incorporate media data, management and finance in one software

Cons:

MediaOcean Is said to be one for the best I the business. To be honest am dissapointed with how little exposure is received from advertising using this platform.

My media planner

Comments: I use Lumina for design my marketing plan for a whole year in advance. Is amazing how the system works.

Pros:

Lumina is a great platform that lets you design an end to end marketing plan. It support a lot of system that are already integrated in the platform. It was easy to learn to use it.

Cons:

Im not seeing any con for Lumina, the only thing I can say is that is not very popular, so there's not a lot of information online about errors and tricks for the platform.

You don't need a lot of time

Comments: I use Lumina to quickly resolve marketing planning ideas. Since Im not a marketing manager, I use only a bit of my time on doing this and this software helps me to end really fast.

Pros:

Lumina is a fast platform that lets me focus on planning and not on how to use it. It's fast, simple and works everywhere I go.

Cons:

Nothing bad to sat about Lumina right now.

Mediaocean Review

Comments: Positive!

Pros:

Extremely easy once learned how to use, employees are ready to teach you how to use, many seminars/trainings available to you, customer support is great.

Cons:

Nothing really that i dislike -- just take a bit to implement into business.

Great Companion for Efficient Media Planning and Analysis

Comments: Lumina has helped our team efficiently manage our media planning. Overall, it has been a good experience using it, which saved our time and enabled us to restructure our workflow for higher productivity.

Pros:

Lumina offers most of the features one might expect for optimal media planning and management. It is cloud-based. Reporting and analytical tools are easy to use for collaborative planning. Lumina ensures a simple yet organized workflow.

Cons:

The licensing may seem a bit expensive for smaller businesses. As the user base is still small, it is hard to find external support from user forums or 3rd party tutorials/guides. It took quite some time to get hold of some features.

Solid alternative to Lightroom and Pixelmator

Comments: Overall, it's a good experience. If you're used to lightroom, Pixelmator, you won't be lost and should find Luminar even easier.

Pros:

Lumina offers a wide range of editing presets that made photography enhancement very easy and spectacular.

Cons:

The batch processing (when you need to apply your personal settings to a series of photography) is ok but I wish it could be improved with more functions to make Lumina a first of his class.

Incredible for outlining your thoughts

Comments: Utilizing Lumina is a standout amongst other choice I have made to help me arranging a drawn out anticipating our deal and promoting procedures.

Pros:

Perception designs are incredibly nice and straightforward. The program also supports the Ad Sales dashboard and you can manage your entire display process through it.

Cons:

This product is confusing to use at first and the expectation of absorbing information is very high for a novice user.

All i need for our Marketing and Sales planning

Comments: Using Lumina is one of the best decision I have made to help me planning a long-term planning for our sale and marketing strategies.

Pros:

Lumina lets me integrated and centralize our marketing and sale data, and analyze it to come out with comprehensive planning for our future media marketing planning.

Cons:

This software is quite confusing to use and learning curve is quite high for a novice user.

Great for mapping out your ideas

Pros:

The visualization templates are extremely beautiful and easy to understand .The program also supports Ad Sales management and you can handle all of your marketing strategy through it .

Cons:

It's very hard to find tutorials online and for the most things you want to do ,you are on your own when it comes to figuring them out .

It's not very easy to understand how to use it

Pros:

This tool can save you time to create a marketing plan

Cons:

It's not very intuitive. I takes a while before you can get use to the platform and visually it's not very organized. You can get lost in the process of creating the media plan.

Fantastic and User Friendly, the way of the Future!

Pros:

Impactful and easy to use. Flexibility and top notch.

Cons:

Not yet, but as I continue to use it I may have more concerns

Very useful for freelancers and entrepreneurs.

Pros:

Lumina let's you make a marketing plan very easy and fast, it has a great interface and amazing features.

Cons:

I would love if Lumina had a premium feature where you could make a more detailed plan, but out of that this software is a treasure.