Google Search Ads 360

Best Search Marketing tool for Ad agencies

Pros:

Google Search Ads 360 provides an excellent platform for advertising agencies and advertisers with massive search ad campaigns. Real-time automated bidding and technology provided are unprecedented. Also, it has the support of the google marketing platform which enables easy access to reports via Analytics 360.

Cons:

Very difficult for beginners to learn this tool. But with experience, it can be managed later.

The best investment I’ve made this year

Comments: It is help strength in our company. It lets us know which campaigns are doing well, and which need to be polled and worked on. I have an ability to track our clicks is what we have found to be very helpful.

Pros:

It has helped us combine reporting from our search campaigns with other media channels in one central place.

Cons:

The third-party immigration is just not something that I use or need very often

Need to have with lots of SKU's

Comments: Need to have an a multinational retail environment, would be impossible to manage search ads without it

Pros:

Connection to all sorts of feeds that improve the results

Cons:

That there hardly is an alternative to Google ads

Excellent tool for Large companies and agencies

Pros:

Advanced Data-Driven Attribution, sophisticated workflows and reporting, Auction Time Bidding and Automation

Cons:

Startup costs and learning curve are extensive but worth it for large, search heavy advertisers.